Audi’s Rebrand in China Points to Bigger Changes in the Auto Industry

The “four rings” turns to “four letters” in China—a choice that also signals deeper shifts in the global auto market, where Chinese automakers now dominate.

Dec 12, 2024 - 11:50
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Audi’s Rebrand in China Points to Bigger Changes in the Auto Industry
The “four rings” turns to “four letters” in China—a choice that also signals deeper shifts in the global auto market, where Chinese automakers now dominate.